Senior Marketing Manager
Location: East Lancashire
Salary: Competitive and negotiable, dependent upon experience
Working from their impressive office based within East Lancashire, our client, a leading manufacturer, is looking for a Senior Marketing Manager to work with a very ambitious and talented team.
The key tasks of the Senior Marketing Manager are –
To devise and deliver the company’s marketing strategy for each product or campaign to the agreed commercial objectives, and work with the board to set and manage cost budgets and timescales
Work alongside the Marketing & Product team to develop campaigns across the globe
Manage all processes including external suppliers, copywriting, design briefs, mailing instructions, print orders, etc
You will be expected to establish and manage relationships with external business providers taking accountability for contract/service negotiation, relationship management and performance monitoring
Set finely defined campaign goals with a specific target audience in mind
Track success and provide detailed reports on the specific projects
Keep the sales & marketing teams in the know by conducting consistent status meetings
The key attributes of the Senior Marketing Manager are as follows -
Extensive experience in designing & delivering integrated marketing programmes (online & offline)
Extensive experience in customer marketing with an excellent understanding of the customer lifecycle is essential
Strong experience of identify strategies for continuous improvement
Previous experience of being a Marketing Manager in a fast paced environment
Social media experience preferred and strong hands-on email marketing skills essential
This is a hands-on role and not just purely a management position – the CIM Qualification is desirable although not essential if you have thorough experience.
In return, you can expect a competitive salary, excellent company benefits and the opportunity to work for a market leader.